A spokesperson for the Mount Washington Valley Chamber of Commerce says an informal survey of area businesses shows the snowfall was “more of a boon than a curse” during the two consecutive vacation weeks in February.
Marti Mayne says the heavy snowfall interrupted vacation plans for some, making getting to the valley difficult just prior to and during the President’s Day vacation week. But for skiers and riders, snowmobilers and outdoor recreation lovers, Mayne says the snow served as an inspiration to travel, spurring getaways to the valley.
Mayne says the majority of businesses responding made very positive comments about the two vacation weeks – and many respondents say they’ve seen growth in the New Hampshire school vacation week in the last few years.
Chamber Exec. Director Janice Crawford says “last year was simply exceptional, followed by another great snow winter this year! Additionally, we are delighted to see the Chamber’s efforts to promote closer-to-home vacations during the New Hampshire school vacation week are resulting in increases for businesses throughout the valley.”
Mayne says it wasn’t just skiers visiting the valley – snowmobilers came as well for the great trail conditions.
Lodging members responding to the survey were equally enthusiastic about revenue growth compared to vacation weeks in 2013 – and owners of dining establishments concurred with other businesses.
Settlers’ Green Outlet Village General Manager Dot Seybold says both weeks were very busy and the great skiing conditions helped drive retail sales as well.
Crawford says with all the snow in the valley there’s plenty of ski season left.